In Mumbai, Bitget, the world’s largest Universal Exchange (UEX), is marking its seventh anniversary with the launch of the #GearUpTo7 campaign, a strategic initiative aimed at ushering in a new phase of integrated finance. This milestone highlights Bitget’s ongoing dedication to innovation, inclusivity, and creating a comprehensive ecosystem that merges both centralized and decentralized services with AI-driven tools.
Over the past seven years, Bitget has expanded its global footprint through a series of strategic partnerships and cultural collaborations with high-profile names such as Lionel Messi, Juventus FC, MotoGP, LaLiga, and the UNTOLD music festival. In addition to commercial ventures, Bitget has rolled out social impact programs, including Blockchain4Youth and Blockchain4Her, which have collectively empowered over 15,000 young people. Notably, the exchange has also teamed up with UNICEF to educate one million individuals about blockchain technology by the year 2027.
Gracy Chen, the CEO of Bitget, expressed pride in the platform’s growth trajectory, emphasizing a methodical approach to building infrastructure that meets the evolving needs of traders, investors, and institutions. “We’re shifting towards providing easier access and clean integration of emerging finance into our daily lives,” she remarked, signaling a commitment to lead the industry with tools and products that cater to current and future user demands.
The #GearUpTo7 campaign spotlights Bitget’s evolution into the first Universal Exchange (UEX). This innovative platform aims to overcome the “impossible triangle” of exchanges by enhancing user experience while offering a diverse range of assets and robust security features. Recent enhancements include Bitget Onchain’s support for multiple blockchains—such as Ethereum, BSC, Base, and Solana—as well as partnerships with xStocks and Ondo for the introduction of tokenized stocks and ETFs. Additionally, the launch of Stock Index Perpetual Futures marks the inclusion of traditional instruments like AAPL and NVDA in the realm of crypto derivatives.
Bitget’s proprietary AI tool, GetAgent, offers market intelligence and automation in execution, delivering actionable insights and tailored strategies. Furthermore, the platform includes automated trading bots that enable users to continuously pursue market opportunities. On the security front, Bitget has fortified its offerings with advanced risk detection measures, including monitoring for token concentration and rug-pull threats, all of which are backed by a substantial $700 million User Protection Fund.
To celebrate its anniversary throughout September, Bitget has organized a series of global events under the #GearUpTo7 banner. Key highlights include the Sprint Challenge with a $400,000 USDT prize pool, the unveiling of a Bitget-themed MotoGP racing motorcycle, motorcycle parades across various cities, an anniversary anthem from crypto influencer Lil Bubble, and the TopGear Night afterparty at TOKEN2049. The inaugural Bitget Smart Awards will also take place, recognizing exceptional traders who have contributed to the platform’s impressive growth and success.
With a steadfast focus on sustainable growth, adherence to regulatory standards, and the development of long-term frameworks, Bitget is well-positioned to connect users, assets, and markets, thereby setting new benchmarks for security, accessibility, and innovation within the cryptocurrency landscape and beyond.


