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Reading: Coinbase Intensifies Efforts to Become Premier “Everything Exchange” with New Initiatives
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Coinbase Intensifies Efforts to Become Premier “Everything Exchange” with New Initiatives

News Desk
Last updated: September 24, 2025 1:43 am
News Desk
Published: September 24, 2025
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Coinbase Global Inc. is ramping up its efforts to align with CEO Brian Armstrong’s vision of creating the leading “everything exchange” in the cryptocurrency industry. A series of recent initiatives reflect this commitment, including the introduction of a distinctive equity index future that allows investors to gain exposure to the so-called Mag 7 stocks, alongside new crypto futures offerings.

In a notable move, Coinbase is providing $100 million in bitcoin-backed financing to CleanSpark, which marks a significant expansion into the crypto lending space. Additionally, the company has formed a partnership with Morpho and unveiled a USDC lending product, both of which enhance its integration with decentralized finance (DeFi).

Codifying its ambition, Coinbase is also enhancing the utility of cryptocurrency through Base, an initiative designed to help blockchains scale. The firm is exploring the launch of a network token, further solidifying its position in the crypto ecosystem. This push is supported by strengthened banking relationships, the acquisition of new licenses, and a suite of customized products aimed at diverse customer segments.

Coinbase’s recent acquisition of Derbit has established the company as a formidable player in futures, options, and perpetual markets. Meanwhile, partnerships with Liquifi and One River Digital have broadened its capabilities in tokenization and institutional services. The integration of decentralized exchange (DEX) trading into its app for U.S. users, with the exception of New York State, aligns with Coinbase’s goal of creating a centralized DeFi platform.

As Coinbase continues to broaden its horizons, it anticipates benefits from listing a wider array of crypto assets and tokenized equities, engaging in international expansion, pursuing strategic buyouts, and tapping into increased market volatility.

In parallel, Robinhood Markets is diversifying its product offerings to capture new clients and expand market share. In August, the firm introduced pro and college football prediction markets, while in June, it began offering tokenized stocks in the European Union to meet growing interest in cryptocurrencies.

Circle Internet Group plans to unveil Arc, a Layer-1 blockchain intended for capital markets, payments, and foreign exchange transactions utilizing USDC by the end of the year. This venture aims to expand USDC’s use cases, promote mainstream adoption, and foster sustainable, long-term revenue growth.

Coinbase shares have seen a notable rise of 33.7% year-to-date, outperforming industry benchmarks. However, despite this growth, the company’s price-to-earnings ratio stands at 54.58, significantly higher than the industry average of 25.71, which has led to a Value Score of F, indicating potential concerns about valuation metrics in an evolving market landscape.

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