Bitcoin remains entrenched in a bear market, yet analysts at JPMorgan anticipate a potential surge in value, projecting the cryptocurrency could reach $170,000 within the next 12 months. The projection of an 84% increase stems from a model that suggests Bitcoin might begin trading similarly to gold. In a client note published Wednesday, the firm emphasized its volatility-adjusted metric that indicates a theoretical price nearing $170,000 for Bitcoin, implying significant growth potential over the upcoming months.
Currently, Bitcoin is trading around $92,593, having fallen about 26% from its all-time high of over $126,000 experienced earlier this year. This downturn is attributed to a broader risk-off sentiment in the market, apprehensions regarding the trajectory of interest rates through 2026, and uncertainty related to MicroStrategy, the Bitcoin treasury firm founded by Michael Saylor. Analysts are closely monitoring two key factors that could sway Bitcoin’s price in the near term.
The first point of focus involves MicroStrategy’s holding strategy concerning its substantial Bitcoin assets. There have been growing fears that the company might begin to liquidate portions of its Bitcoin holdings as market prices decline, amid a decreasing premium of its stock relative to the cryptocurrency. Despite these concerns, JPMorgan views the retention of those assets as a positive signal for Bitcoin’s future. Currently, MicroStrategy is the largest corporate holder of Bitcoin, with estimated holdings of around 437,000 Bitcoin, significantly down from a peak of 484,000 earlier in the month.
Phong Le, the CEO of MicroStrategy, has indicated that the firm could resort to selling its Bitcoin if its market-adjusted Net Asset Value (mNAV) sinks below a critical threshold of 1. At present, this metric hovers around 1.1. However, JPMorgan strategists highlight that MicroStrategy recently bolstered its cash reserves by $1.4 billion, which could sustain operational costs for approximately two years without necessitating the sale of Bitcoin. This context suggests that forced selling may be increasingly unlikely, adding a layer of stability to Bitcoin’s outlook. “If this ratio stays above 1.0 and MicroStrategy can eventually avoid selling Bitcoins, markets will likely be reassured, and the worst for Bitcoin prices will likely be behind us,” the strategists noted.
The second factor under consideration involves MicroStrategy’s potential exclusion from the MSCI indices due to their substantial digital asset holdings. The MSCI is slated to make a decision in January regarding excluding companies with more than 50% of their assets in digital assets. Should this exclusion take place, it could trigger an estimated $2.8 billion outflow from MicroStrategy’s stock. Conversely, a favorable decision from MSCI could result in both MicroStrategy and Bitcoin experiencing a robust rebound, possibly returning to pre-October 10 price levels, according to JPMorgan analysts.
Overall, while Bitcoin navigates a challenging market environment, JPMorgan’s analysis suggests the possibility of significant upside if certain conditions remain stable.


