Strive Asset Management, led by Vivek Ramaswamy, has unveiled a significant $500 million preferred stock offering aimed primarily at expanding its Bitcoin holdings. The asset management firm currently holds 7,525 BTC, valued at approximately $695.93 million, positioning it as the 14th largest corporate holder of Bitcoin according to BitcoinTreasuries data.
In a statement, Strive indicated that the net proceeds from this offering would be allocated towards general corporate purposes, with a specific focus on acquiring additional Bitcoin and Bitcoin-related products. Beyond cryptocurrency, the firm also expressed intentions to invest in unspecified income-generating assets and to explore acquisitions of various businesses and technologies.
The announcement of this offering accompanies Strive’s new $500 million At-The-Market (ATM) stock program, effectively building on the company’s previous successful stock initiative. This program is designed to bolster the firm’s capital for multiple corporate strategies, particularly its Bitcoin acquisition efforts.
Strive’s strategic pivot towards a Bitcoin-centric treasury model gained momentum after the firm expressed its initial interest in purchasing Bitcoin back in May, during a merger transaction. Subsequently, Strive announced plans to acquire 75,000 BTC from claims related to the notorious Mt. Gox exchange bankruptcy, which was valued at over $8 billion at that time.
This aggressive strategy mirrors the tactics employed by notable Bitcoin proponents like Michael Saylor, underscoring a growing trend among public companies to increase their Bitcoin per share. Additionally, Strive has taken a proactive stance against the index provider MSCI’s recent proposals to exclude digital asset treasury (DAT) firms from its global indexes. The firm issued a seven-page letter to the MSCI chairman, cautioning that such exclusions could disadvantage passive investors by limiting their access to promising growth markets.
Investor interest in Strive’s stock appears to be on the rise, as evidenced by a recent increase of 3.57% on the NASDAQ exchange. Following this announcement, shares surged to $1.12 before dipping slightly to $1.02. Over the past year, Strive’s stock performance has oscillated between a high of $13.42 and a low of $0.34, indicating a potentially volatile but opportunistic market for prospective investors.


