Intercontinental Exchange (ICE), known for its ownership of the New York Stock Exchange (NYSE), is reportedly in discussions to invest in MoonPay, a prominent crypto payments firm. This funding round could lead to a valuation of approximately $5 billion for MoonPay, reflecting a significant increase of 47% from its previous valuation of $3.4 billion. The reported discussions come on the heels of MoonPay receiving regulatory approval from the New York Department of Financial Services, further positioning the company among key players like Coinbase and PayPal.
ICE’s potential investment is seen as part of a broader strategy to delve deeper into the burgeoning digital asset sector. The company already oversees Bakkt, its proprietary cryptocurrency platform, and has recently allocated $2 billion to Polymarket, a prediction market platform that gained traction during the 2024 election cycle. Additionally, ICE has formed a technical partnership with Chainlink, aimed at delivering real-time foreign exchange and precious metals rates on the blockchain, leveraging ICE’s Consolidated Feed which aggregates pricing data from over 300 exchanges globally.
As MoonPay transitions from being primarily a cryptocurrency on-ramp provider to a comprehensive digital asset custodian, this fundraising effort marks a pivotal moment for the company. The newly awarded Limited Purpose Trust Charter complements MoonPay’s existing BitLicense, enabling it to broaden its custody services and other cryptocurrency offerings throughout New York. This regulatory framework positions MoonPay in direct competition with other firms operating under New York’s stringent digital asset licensing regulations, which emphasize anti-money laundering protocols and robust consumer protection standards.
Adding to its focus on regulatory compliance, MoonPay recently announced the hire of Caroline Pham, who is stepping down as the acting chairman of the Commodity Futures Trading Commission (CFTC) to serve as the company’s chief legal officer. Pham, who will depart following the Senate’s confirmation of Mike Selig as the CFTC’s chairman, has a background that spans both Wall Street and government, having previously worked in senior roles that influenced pro-crypto initiatives during the Trump administration. Her appointment comes as MoonPay continues to diversify its product offerings, including a partnership with digital asset platform Exodus to launch a US dollar-backed stablecoin aimed at mainstream adoption.
This announcement highlights the growing traction of stablecoins as a preferred method for consumers to hold and transfer digital dollars. Furthermore, MoonPay has been enhancing its regulatory credentials, having secured a Money Transmitter License from Wisconsin in March, reinforcing its commitment to compliance and solidifying its status as a fully-regulated platform.
In parallel to these developments, MoonPay has been establishing partnerships to extend its services beyond traditional cryptocurrency trading. A notable collaboration with Rumble will allow content creators to manage their earnings outside conventional banking and facilitate trades in Bitcoin and other digital assets directly on the video platform.
As ICE and MoonPay navigate this evolving digital landscape, their strategic initiatives and regulatory advancements underscore a significant shift within the cryptocurrency market, aiming to foster greater adoption and trust among users.


