Mary Barra, the CEO of General Motors (GM), attended the annual Allen and Co. Sun Valley Media and Technology Conference in Sun Valley, Idaho, where discussions about the future of the automotive industry and GM’s place within it were paramount. The company is projected to be the leading U.S.-traded automaker stock of 2025, as GM shares have demonstrated impressive growth, nearing an annual increase of over 55% to historic highs exceeding $80 per share. This surge is particularly notable following GM’s bankruptcy exit in 2009, highlighting a significant rebound in performance.
December has seen GM stock enjoy a nearly 13% increase, marking five consecutive months of gains, as reported by FactSet. Key to this upswing are several underlying factors, with Barra and her executive team long asserting that the stock was undervalued relative to GM’s stable earnings performance.
In a recent quarterly earnings call, Barra emphasized the company’s commitment to excellence, stating, “Great vehicles, innovative technology, a rewarding customer experience, along with strong financial results, will continue to set GM apart in an increasingly competitive landscape.”
Interestingly, Barra has reduced her stake in the company this year, selling or exercising options on approximately 1.8 million shares, a transaction valued at over $73 million. Despite this, she retains ownership of more than 433,500 shares, estimated to be worth over $35 million, reflecting a significant portion of her compensation derived from options and stock.
In comparison to other automakers, GM’s performance stands out. While Tesla saw a 17% increase and Ford experienced a 34% rise, Chrysler’s parent company, Stellantis, faced a 15% decline. Other U.S.-traded car manufacturers like Honda and Toyota have recorded more modest gains.
Analysts have pointed to GM’s latest quarterly earnings as a central element in boosting positive sentiment among investors, evidenced by increased price targets and favorable ratings from various financial institutions. The company’s ability to consistently surpass Wall Street earnings estimates—missing forecasts only once in the past five years—has fueled optimism. Financial analysts have highlighted GM’s robust cash generation, earnings stability, and proactive shareholder return strategies, including stock buybacks.
Recent regulatory changes from the Trump administration, easing fuel economy and emissions standards, have further positioned GM to capitalize on market dynamics, despite facing ongoing tariffs. UBS raised its 12-month price target on GM stock by 14%, setting it at $97 per share and naming the automaker as a top pick for the upcoming year. Morgan Stanley has also upgraded GM, projecting a price of $90 per share, reflecting confidence in GM’s strong market presence and operational efficiency.
As GM continues on this upward trajectory, the stock has shown consistent growth since June, with a notable 19.3% weekly gain occurring following the reporting of their third-quarter earnings, which exceeded expectations and prompted a raised guidance for the remainder of the year.
GM’s Chief Financial Officer, Paul Jacobson, indicated that the focus on buybacks will persist as long as the stock remains undervalued, expressing confidence in the company’s stock performance moving forward. Current investment ratings suggest an overweight status for GM with an average target price of $80.86, signaling continued interest from market analysts and investors alike.

