Coinbase has announced its intention to join President Donald Trump’s newly introduced Trump Accounts program and is investigating the possibility of providing its matching contribution in Bitcoin instead of conventional financial assets. Coinbase CEO Brian Armstrong shared this development through a social media post, expressing the company’s commitment to the initiative both internally and for its employees. Armstrong indicated that Coinbase aims to match the federal government’s $1,000 seed money designated for eligible children, with a unique twist — the contribution would ideally be in Bitcoin.
“Starting to invest early is more important than ever. Trump Accounts is a great move to kick-start financial security + literacy for children,” Armstrong stated. He expressed pride in joining the initiative led by the President and emphasized the importance of contributing to the future financial well-being of children.
Trump Accounts are part of the One Big Beautiful Bill Act, a comprehensive legislative package promoted by President Trump. This initiative automatically qualifies U.S. citizen infants born between January 1, 2025, and December 31, 2028, for a $1,000 government deposit into a tax-advantaged investment account established in their name. Unlike traditional savings accounts, these funds must be invested in low-fee, diversified U.S. stock index funds managed by private financial firms. The accounts are locked until the child turns 18, at which point the funds can be utilized for education, home purchases, or starting a business. Additionally, parents, employers, friends, and charities may contribute within annual limits to foster long-term growth.
Coinbase’s participation aligns with that of other major financial institutions that are publicly supporting the initiative. Bank of America and JPMorgan Chase have already pledged to match the government’s $1,000 contribution for their eligible employees’ children, offering benefits like pretax payroll deductions to facilitate employee participation. Moreover, cultural figures and philanthropists are also lending their support. Rapper Nicki Minaj has committed to making contributions toward Trump Accounts specifically for children from underserved communities, underscoring the emphasis on financial literacy and creating generational opportunities.
The rollout of Trump Accounts will allow parents to initiate account setups starting in July 2026, with the necessary sign-up and documentation processes commencing in the spring. The involvement of companies like Coinbase, alongside traditional banks, signifies a robust commitment from the private sector to integrate the program into their employee benefits structures. In this evolving landscape, the prospect of Bitcoin contributions offers a contemporary approach to fostering financial literacy from an early age, potentially setting a precedent for how future generations engage with their finances.

