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Reading: 3 Dividend Stocks Warren Buffett Would Buy in a Market Crash
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Stocks

3 Dividend Stocks Warren Buffett Would Buy in a Market Crash

News Desk
Last updated: May 18, 2026 1:00 am
News Desk
Published: May 18, 2026
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Recent commentary on the stock market suggests that while a crash is not immediately anticipated, investors should remain vigilant and prepare for the possibility of market fluctuations. Notable figures in finance, including Paul Tudor Jones, have mentioned the potential for a market downturn but acknowledge the resilience of the current bull market, which could endure for an additional year or two. In such circumstances, renowned investor Warren Buffett’s philosophy offers valuable guidance: “Be fearful when others are greedy, but be greedy when others are fearful.”

As the investing community remains watchful, Buffett’s legacy at Berkshire Hathaway continues to influence strategies. Even as he transitioned from his role as CEO, Buffett’s investment philosophy—centered around seizing opportunities during market decline—remains relevant. At the end of 2025, Buffett was reported to be holding about $375 billion in cash, positioning the company to take advantage of potential market dips.

If Buffett were still leading Berkshire Hathaway, analysts speculate that the company might look to reacquire shares in three notable stocks they have previously held: Johnson & Johnson, McDonald’s, and Procter & Gamble.

### Johnson & Johnson – A Potential Opportunity

Johnson & Johnson exemplifies the traits Buffett typically favors in stocks. Despite its current price being somewhat elevated at around 19 times forward earnings—consistent with historical valuations but higher than other healthcare stocks—there’s speculation that a market downturn could prompt renewed interest. The company has consistently shown resilience, maintaining steady earnings growth and increasing dividends for 65 consecutive years, thus earning its status as a Dividend King.

A projected pullback of 20% to 25% could make J&J shares particularly appealing, bringing the price down to a level with a more attractive earnings multiple in the mid-teens. Such an adjustment would yield a dividend yield between 2.5% and nearly 3%, likely garnering Buffett’s approval.

### McDonald’s – A Timely Consideration

McDonald’s, once a staple in Berkshire’s portfolio until its sale in 1998, presents another intriguing case. Though Buffett has expressed regret over selling, current market conditions have resulted in McDonald’s shares dropping from $340 to around $275. Amid rising ingredient costs, there’s ongoing uncertainty about customer retention.

While McDonald’s shares aren’t currently undervalued—trading at approximately 21 times forward earnings—any significant market downturn could lead to more favorable metrics. Additionally, McDonald’s offers a forward dividend yield of 2.7%, which could further enhance its attractiveness in a recessionary context.

### Procter & Gamble – A Safe Haven

Procter & Gamble rounds out this trio, also boasting Dividend King status with 71 years of uninterrupted dividend increases. As a company operating within a recession-resistant sector, P&G presents a potentially secure investment during a downturn. Currently priced at about 20.5 times forward earnings with a dividend yield of 3%, the stock seems fairly valued yet may become a bargain if markets contract.

Historical data suggests that in significant downturns, P&G’s valuation has sunk to between 10 and 15 times earnings, presenting a prime opportunity for value-seeking investors like Buffett. Acquiring P&G shares at a reduced price could offer both substantial appreciation in value during recovery and reliable income through its dividends.

### Investor Considerations

For those contemplating an investment in Johnson & Johnson, it is important to consider the current market landscape. While the company’s strong record is notable, analysts indicate there may be more compelling opportunities elsewhere. Reports suggest that there are ten stocks currently positioned for potentially impressive returns, with Johnson & Johnson notably absent from this shortlist.

As investor sentiments evolve and market conditions fluctuate, the strategies employed by seasoned investors continue to serve as a crucial guide. Whether displaying caution or eagerness, understanding the potential for favorable buying conditions is paramount, echoing Buffett’s long-standing principles of investment.

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