Bitget, recognized as the world’s largest Universal Exchange (UEX), has officially announced a new phase in its women-in-blockchain initiative, Blockchain4Her, now branded as “Lady Forward.” This reimagining aims to position women not merely as participants but as leaders and innovators within the Web3 landscape. The evolution of the initiative signifies a commitment to amplifying equity and opportunity through various means, including education, empowerment, and global engagement.
Since the launch of Blockchain4Her in January 2024, the initiative has been anchored in four strategic pillars: Elevating, Empowering, Educating, and Embracing. The initiative has made significant strides, such as funding 11 women-led startups through its Pitch n’ Slay competition, engaging over 300,000 people in collaboration with UNICEF’s Game Changers Coalition, and organizing numerous global meetups that have attracted thousands of women.
Gracy Chen, CEO of Bitget and the driving force behind Blockchain4Her, articulated the essence of “Lady Forward.” She emphasized that the phrase is an embodiment of proactive action taken by women, stating, “We are not waiting for a man to hold the door. We are building the door, opening it, and leading the way through it.” This new slogan serves as a declaration that women are instrumental in shaping the future of Web3, asserting their agency in a decentralized world.
Upcoming programs under the “Lady Forward” initiative include enhanced partnerships with universities, the creation of internship programs, and the launch of a Female Leaders Program. The latter aims to forge connections among women within the blockchain ecosystem, including developers, investors, entrepreneurs, and policymakers. At the forthcoming TOKEN2049 event in Singapore, Bitget will showcase a standalone booth, “Pop Forward Station,” offering immersive activities and opportunities to engage with Gracy Chen and other prominent female figures in the industry.
Through these initiatives, Bitget seeks to embed women’s leadership at every level of Web3, effectively reshaping the inclusivity narrative within the blockchain sector. As the Blockchain4Her initiative progresses under “Lady Forward,” Bitget reinforces its commitment to serving as a catalyst for inclusivity and empowerment among women in the industry.
Established in 2018, Bitget has grown to support over 120 million users across more than 150 countries. The exchange is dedicated to facilitating smarter trading experiences and providing real-time access to cryptocurrency data. Bitget Wallet, a prominent non-custodial crypto wallet, supports over 130 blockchains and millions of tokens, offering multi-chain trading, staking, and integrated insights within a single platform.
The exchange is also known for its strategic partnerships aimed at promoting crypto adoption. As the Official Crypto Partner of LaLiga in Eastern, Southeast Asia, and Latin American markets, as well as the exclusive cryptocurrency exchange partner of MotoGP™, Bitget’s initiatives are aligned with a broader global impact strategy, including a collaboration with UNICEF to enhance blockchain education for 1.1 million individuals by 2027.
In summary, Bitget’s “Lady Forward” initiative not only amplifies the presence of women in blockchain but also serves as a transformative movement aimed at fostering lasting leadership and community impact in the evolving landscape of Web3.
