In a significant development for the tech and finance sectors, Eightco Holdings Inc. has appointed Dan Ives, a prominent technology and AI expert, as the Chairman of the Board. This appointment comes alongside a strategic private placement that is poised to raise approximately $250 million to support the company’s treasury strategy focused on Worldcoin (WLD), a digital identity and cryptocurrency solution.
The company has successfully established nearly 16 million zero-knowledge Proof of Human accounts across more than 45 countries, highlighting its goal to create a trusted digital identity framework in a rapidly evolving technological landscape. Sam Altman, a co-founder of the initiative, emphasized the potential impact of World, stating, “If we succeed on our mission, World might become the largest network of real people online, fundamentally changing how we interact and transact throughout the Internet.”
The recent transaction was orchestrated by MOZAYYX, with notable participation from multiple institutional investors, including BitMine Immersion Technologies, World Foundation, and various venture capital firms. The private placement involved the sale of nearly 171 million shares at $1.46 each, alongside a separate issuance to BitMine, totaling $20 million in capital.
The proceeds of this substantial fundraising effort will enable Eightco to adopt Worldcoin as its primary treasury reserve asset, bolstering its financial stability while supporting the core operations of its subsidiary businesses. Furthermore, the move is expected to enhance its position within the growing Ethereum ecosystem, aligning with BitMine’s objective to back projects that contribute value to the blockchain network.
Ives expressed his enthusiasm regarding the strategic direction of Eightco, stating, “This marks the next step in the AI revolution around authentication and Proof of Human (PoH).” He pointed to the importance of establishing trust and security in an increasingly crowded digital landscape filled with artificial intelligence and robotics.
As the company looks ahead, the need for unique and verifiable human identities becomes ever more critical, especially in an age dominated by advanced technologies. Current identification methods may struggle to keep pace with the threats posed by bots and other automated systems. World aims to tackle these challenges head-on by relying on its proprietary iris-scanning Orb technology to create a zero-knowledge framework for digital identity.
As part of the transitioning process, Eightco plans to change its Nasdaq trading symbol to “ORBS,” effective September 11, 2025. This change reflects its new focus on digital identity and cryptocurrency, underscoring its commitment to becoming a leader in this new paradigm.
The comprehensive approach taken by Eightco Holdings, from management appointments to significant fundraising initiatives, positions the company for impactful growth, tapping into the global movement toward enhanced digital trust and secure online transactions. As the AI Revolution continues to unfold, the groundwork laid by Eightco and its partners will play a pivotal role in shaping the future of online identity verification and economic exchange.

