Federal regulators are intensifying their scrutiny of an increasing number of companies that have adopted crypto-treasury strategies amid unusual trading patterns that have raised red flags. This trend has surged in recent months, with hundreds of corporations investing heavily in cryptocurrencies. Crypto-treasury strategies—popularized by the company Strategy, formerly known as MicroStrategy—involve raising capital through stock or debt sales specifically earmarked for purchasing Bitcoin and other digital currencies.
For many firms, what was initially a side experiment has transformed into a central focus of their business model. Strategy, a company founded in 1989, was originally recognized for its business intelligence and software solutions but pivoted to a crypto-centric approach in 2020 with a substantial $250 million investment in Bitcoin. Earlier this year, it officially shortened its name to reflect its new direction.
Reports indicate that both the U.S. Securities and Exchange Commission (SEC) and the Financial Industry Regulatory Authority (FINRA) have reached out to several companies amid concerns about unusually high trading volumes and significant gains in stock prices prior to announcements regarding crypto purchases. SEC officials have cautioned these firms about potential violations of the Regulation Fair Disclosure rule, which prohibits public entities from selectively sharing non-public information with investors and analysts who might act on it. Legal experts highlight that letters from FINRA often signal the onset of investigations into possible insider trading activities.
For many of these transitioning firms, evaluating interest from external investors willing to back their crypto endeavors typically occurs behind closed doors. This process usually involves requiring investors to sign nondisclosure agreements, ensuring the companies’ identities and plans remain undisclosed until official announcements are made. However, significant spikes in stock prices prior to these announcements suggest that information about these investments may have leaked out.
According to crypto-advisory firm Architect Partners, 212 new companies have announced plans to raise approximately $102 billion for cryptocurrency purchases so far this year. The future actions of the SEC and FINRA concerning these investigations remain uncertain, with speculation on whether they may initiate formal actions against the companies or investors involved.
Moreover, SEC Chair Paul Atkins recently expressed criticism of past commission tactics, alleging that the enforcement measures used have been “weaponized” to impede the progress of the cryptocurrency sector. Given the pro-crypto policies established during the Trump administration, a lenient response from the SEC would not be unexpected, particularly considering the former president’s favorable relationship with the industry, which has notably profited from these developments.

