Apple’s latest flagship device, the iPhone 17, is making waves in the cryptocurrency market due to a significant price shift compared to its predecessor, the iPhone 16. According to a report from CoinGecko, the iPhone 17 is now priced at approximately 0.0072 Bitcoin (BTC), nearly half of the 0.014 BTC required for the iPhone 16. This change is attributed not to a reduction in Apple’s pricing strategy, but rather to a dramatic rise in Bitcoin’s value, which surged from $57,049 during the launch of the iPhone 16 to $111,033 for the iPhone 17.
This pattern is not limited to the iPhone 17 alone; other models in Apple’s lineup also reflect this trend. The new iPhone Air is set at 0.0090 BTC, while the iPhone 17 Pro and Pro Max are priced at 0.0099 BTC and 0.0108 BTC, respectively. Ethereum users are witnessing a similar trend. The iPhone 17, priced at 0.1866 ETH, marks a decrease from the 0.3386 ETH needed for the iPhone 16. The value of Ethereum has also seen a substantial increase, rising from $2,359.57 to $4,282.40 over the course of the year, leading to an 80% appreciation.
Historical data reveals that this phenomenon is not new. In 2011, when Apple launched the iPhone 4S for $649, it was equivalent to over 162 BTC, as Bitcoin was trading at around $4 at the time. Fast forward to the current day, and despite the iPhone 17’s higher retail price of $799, it requires less than 0.008 BTC, representing a staggering 99.9% decrease in the amount of Bitcoin necessary to purchase a flagship iPhone over the past 14 years.
Similar observations can be made with Ethereum, where the iPhone priced at $649 in 2015 required around 876 ETH, while now, the newest model can be purchased for under a fifth of a single ETH.
This evolving relationship between the price of Apple’s flagship devices and fluctuations in cryptocurrency emphasizes the changing landscape of technology and finance, showcasing how digital currencies can dramatically affect consumer purchasing power over time.