Michael Saylor’s Bitcoin strategy continues to gain momentum, with his company, Strategy, announcing the acquisition of an additional 1,955 BTC for approximately $217.4 million as of September 8. The purchase was made at an average price of $111,196 per bitcoin, underscoring the firm’s unwavering belief in the asset’s long-term value, even amidst market volatility.
With this latest acquisition, Strategy’s total Bitcoin holdings have reached an impressive 638,460 BTC, amounting to a total investment of $47.17 billion. This translates to an average purchase price of $73,880 per bitcoin, enabling the company to enjoy substantial unrealized gains and a notable 25.8% year-to-date return in 2025. Saylor’s strategy of steadily accumulating Bitcoin during both bullish and bearish market phases remains a focal point of the firm’s approach, as it re-emphasizes Bitcoin as its primary treasury reserve asset.
Funding for the recent purchases was facilitated through proceeds from various at-the-market (ATM) share offerings, including STRF ATM, STRK ATM, and MSTR ATM. Between September 2 and September 7, Strategy sold over 750,000 shares, raising more than $217 million in net proceeds, which were swiftly allocated to Bitcoin purchases. This disciplined treasury allocation process highlights the effectiveness of the ATM program as a financing tool, allowing Strategy to raise capital while sustaining its accumulation strategy. With billions still available for issuance, the company retains a significant degree of flexibility to act based on market conditions.
Saylor’s persistent advocacy for Bitcoin is well-documented, positioning it as a hedge against inflation and likening it to digital gold. Holding more than 638,000 BTC makes Strategy the largest corporate Bitcoin holder by a significant margin. The timing of the latest purchase, above $111,000 per coin, signals a strong confidence in Bitcoin’s potential for further growth. Analysts suggest that these investments reflect expectations for new all-time highs in the near future, bolstered by increasing institutional demand and scarcity dynamics within the market.
As a consequence of these developments, Saylor has seen a remarkable surge in his personal wealth, joining the ranks of the world’s wealthiest individuals. He has made his debut on the Bloomberg Billionaire Index with an estimated net worth of $7.37 billion, marking a nearly $1 billion increase since the start of 2025—a 15.8% rise. Currently positioned at 491st on the list, Saylor’s financial ascent underscores the potential and profitability associated with the ongoing Bitcoin boom.