Retail investors, often characterized by their quick decision-making and reliance on social media sentiment, have historically faced challenges when it comes to making informed investment choices. A recent report highlighted by The Wall Street Journal shows that these investors typically spend only about six minutes researching stocks before committing their funds. This trend has raised concerns about the depth of analysis many individual investors apply, frequently leaning on emotional impulses rather than comprehensive data.
In response to these challenges, TradingKey has launched a groundbreaking investment tool aimed at bringing Wall Street-level analysis to the retail investor. The new Stock Score tool connects users to high-level insights by condensing complex market analysis into a user-friendly, 30-second evaluation based on 34 sophisticated indicators. This aims to level the playing field for retail investors, providing them with professional-grade insights that were previously accessible mainly to institutional investors.
The interest in retail investing has surged, with reports indicating that investors poured an astonishing $270 billion into the stock market in the first half of 2025. This influx has contributed to a substantial 26% rise in market indices since April, largely driven by strategic purchases following President Trump’s tariff announcements. However, recent findings from research by Wurgler, utilizing extensive browser data, reveal that many investors tend to focus narrowly on single-day price charts, often holding their positions for weeks without considering the crucial fundamental analysis. This oversight could expose them to increased volatility and risk, especially when searching for stocks to buy amid fluctuating market conditions.
TradingKey’s Stock Scoring System distinguishes itself from conventional investment tools by analyzing a wide range of metrics, moving beyond the usual four or five basic indicators to encompass 34 detailed signals. These signals cover key areas such as technical analysis, fundamental metrics, and institutional investing patterns, making it the first comprehensive stock scoring platform that replicates the in-depth evaluations used by professional analysts to make significant investment decisions.
“Our goal was to equip retail investors with the same level of stock analysis that professionals use,” said Yeap Ming Feng, CEO of TradingKey. He emphasized that available data, cost-effective tools, and time constraints have historically impeded retail investors from making sound judgments. The company’s initiative aims to mitigate emotional biases, such as the fear of missing out (FOMO), and encourage a more informed investment approach.
The Stock Scoring System launched on September 15, 2025, and is available for free to retail investors. It updates daily to reflect real-time market conditions and will evolve each month to incorporate new indicators that respond to changing market dynamics and investor behaviors.
TradingKey is positioned as a leading global platform in the financial markets, dedicated to simplifying investment journeys for individuals worldwide. The platform offers a wealth of resources, including real-time news, expert analysis, advanced tools like streaming charts, and exclusive educational content designed to enhance the investment strategies and outcomes for its users.
