Ripple is actively reshaping its identity and ambitions in the cryptocurrency landscape, aimed at establishing itself as a major investment powerhouse akin to Berkshire Hathaway, as expressed by Eliézer Ndinga, the global head of research and venture partner for 21Shares. The company is amassing a substantial “treasury war chest” for acquisitions and has introduced its own stablecoin, RLUSD, to compete against established players like Circle.
Ndinga suggests that Ripple’s evolution from a cross-border payments protocol to a diversified conglomerate is a significant pivot. The recent valuation of Ripple stands at approximately $40 billion, bolstered by a successful fundraising round that garnered $500 million from high-profile investors including Citadel Securities and Galaxy Digital. This latest capital influx tripled the company’s valuation, positioning Ripple for a future where it could compete with giants like Berkshire Hathaway, which currently boasts a market value of around $1 trillion.
As part of its strategic growth, Ripple has been on an acquisition spree, targeting various sectors within the crypto ecosystem. Some of its notable purchases include Metaco, a Swiss custody platform acquired for $250 million, and Hidden Road, a multi-asset prime brokerage bought for $1.25 billion, now operating under the name Ripple Prime. Additionally, Rail, a stablecoin payments infrastructure firm, was acquired for $200 million, while GTreasury, a corporate treasury management software developer, was purchased for $1 billion.
Despite these ambitious plans, Ripple’s future growth trajectory remains uncertain, especially as its CEO, Brad Garlinghouse, indicated that the firm’s shopping spree may begin to slow down by 2026. The competition is fierce, with Ripple needing to expand its valuation by 2,500% to rival Berkshire Hathaway’s size effectively.
Moreover, Ripple’s diversification strategy presents challenges in its relationship with XRP, the cryptocurrency that initially defined the company. Ndinga highlighted that Ripple seeks to distance itself from its single-asset identity, aiming to be recognized as a diverse financial services entity rather than focusing solely on XRP, which has caused some confusion among retail investors. The firm is preparing to enter public markets, which adds a layer of complexity to its operations and messaging.
Meanwhile, RLUSD, Ripple’s newly launched stablecoin, has quickly gained traction, achieving a market valuation of over $1.4 billion, making it the tenth-largest stablecoin globally, as per DefiLlama. Despite Tether maintaining its dominance in the market, Ripple’s strategic entry into the stablecoin arena underscores its ambition to carve out a significant position within the crypto financial services space.
As Ripple continues to forge its new identity, the potential for growing into a diversified investment firm remains on the horizon, albeit with the challenges and complexities of the broader cryptocurrency market looming large.

