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Reading: RLUSD’s Rapid Growth Highlights Ripple’s Institutional Shift Away from XRP
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News

RLUSD’s Rapid Growth Highlights Ripple’s Institutional Shift Away from XRP

News Desk
Last updated: March 26, 2026 5:00 am
News Desk
Published: March 26, 2026
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Ripples RLUSD Stablecoin Is Stealing the Spotlight — But at What Cost to XRP 1

Ripple’s payment infrastructure is proving to be a success, with banks signing on and notable institutional investment entering the market. However, a significant portion of this influx is being directed toward RLUSD, Ripple’s newly launched stablecoin, rather than XRP. This situation presents a complex narrative amid the impressive growth of RLUSD.

Since its launch in December 2024, RLUSD has experienced extraordinary traction, surging to a market capitalization of $1.56 billion, a dramatic increase from just $132 million a year prior. This marks an astonishing 1,278% growth year-to-date. In addition, RLUSD has processed 515,000 transactions in the last month alone, achieving an adjusted transaction volume of $3.5 billion. Jack McDonald, Ripple’s SVP of Stablecoins, has confirmed that RLUSD’s growth trajectory is even exceeding the company’s internal forecasts.

Ripple’s strategic efforts to cultivate this growth involved a significant investment of around $2.5 billion in acquisitions, including firms like Hidden Road for prime brokerage, Rail for cross-border stablecoin payments, and GTreasury aimed at enhancing treasury operations for Fortune 500 companies. Each acquisition was designed to channel institutional funds through Ripple’s ecosystem, with RLUSD positioned as the focal point.

The influential partnerships driving RLUSD’s adoption include notable players such as Deutsche Bank and SBI Holdings. Deutsche Bank has integrated Ripple’s payment infrastructure, while SBI launched RLUSD in Japan in the first quarter of 2026. Following Japan’s reduction of its crypto tax rate from 55% to 20%, the regulatory timing has proven favorable for RLUSD to enter a market that incentivizes compliance.

BlackRock has also joined the ranks, utilizing RLUSD via the tokenization platform Securitize. This approach allows RLUSD to function as a settlement layer for BlackRock’s BUIDL and VanEck’s VBILL tokenized funds, granting the capability for holders to exchange fund shares for RLUSD on demand and presenting a continuous off-ramp for tokenized treasuries.

It’s noteworthy that BlackRock’s use of RLUSD is not for broad collateralization across its balance sheet; instead, it focuses on the operational realm of settlements within the tokenized fund framework. Even so, being integrated into the operations of the world’s largest asset manager holds significant importance.

The LMAX Group has also recognized RLUSD as a key collateral asset for banks, brokers, and buy-side institutions engaging in various trading activities including spot crypto, perpetual futures, and contracts for difference (CFDs). A recent Ripple survey indicated that 74% of finance leaders perceive stablecoins like RLUSD as essential tools for cash-flow efficiency.

In stark contrast, XRP’s performance has faltered. After reaching a peak of $3.65 in July 2025, it has since fallen to $1.42, while RLUSD has risen from obscurity to a valuation of $1.56 billion, attracting partnerships with financial giants like BlackRock, Deutsche Bank, and LMAX.

RLUSD indeed competes directly with XRP’s intended role as a bridge asset in cross-border payments. With the adoption of RLUSD, banks can avoid the price volatility associated with XRP since a stablecoin allows for more predictable financial operations. This translates to utility for banks, who can hold RLUSD, utilize it as collateral, and implement it for treasury management across different time zones, which in turn fosters enduring demand.

Geographically, RLUSD’s supply distribution is also telling; around 82% of RLUSD’s circulating supply currently resides on Ethereum, while just 18% can be found on the XRP Ledger. Ripple has suggested that XRP Ledger volume may surpass Ethereum volume in the future, but this remains to be seen in the current landscape.

Looking forward, RLUSD appears to have a clear pathway toward hitting a $2 billion mark by 2026. It benefits from dual regulatory oversight from the Office of the Comptroller of the Currency (OCC) and the New York State Department of Financial Services (NYDFS), and is already backed by five major financial partners in Brazil. The establishment of the GENIUS Act, aimed at creating a federal framework for payment stablecoins, positions RLUSD to operate not merely as a crypto asset but as a compliant financial instrument suitable for regulated treasury management and cross-border settlements.

The ongoing friction between XRP’s theoretical utility and RLUSD’s practical institutional momentum presents a pivotal narrative within Ripple’s operational framework. While Ripple positions itself to reap the benefits of its institutional strategy, the question looms for XRP investors: will they be able to participate in the gains or remain observers in this rapidly evolving financial landscape?

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