Robinhood Markets is set to replace casino operator Caesars Entertainment in the S&P 500 index, marking a significant milestone for the financial technology sector as the retail trading platform cements its position among the most influential companies in the United States. This announcement, made by S&P Dow Jones Indices on Friday, signals a potential uptick in demand for Robinhood’s shares as index-tracking funds realign their portfolios.
Established during the pandemic as a disruptor in retail trading, Robinhood has fundamentally transformed how average Americans engage with the stock market. By eliminating commissions and offering a user-friendly mobile application, the platform has successfully drawn in a new generation of investors, reshaping participation in financial markets.
In addition to Robinhood, two other firms, AppLovin and Emcor, are also set to join the S&P 500. AppLovin will take the place of bond trading platform MarketAxess, while Emcor replaces solar inverter maker Enphase Energy. Typically, inclusion in the S&P 500 leads to an increase in a company’s stock price, as passive funds and exchange-traded funds that track the index are required to acquire those stocks, resulting in a surge of demand.
Analysts view the inclusion of Robinhood as not only a sign of financial stability but also as an indicator of increased credibility within the broader market, potentially attracting more interest from institutional investors. The changes to the index will take effect prior to the market opening on September 22.
Following the announcement, shares of Robinhood experienced a 7.3% increase in extended trading, while AppLovin’s stock rose by 7% and Emcor saw a modest gain of 2.2%. So far this year, Robinhood shares have more than doubled, bringing the company’s market capitalization to approximately $91.5 billion, based on data from LSEG.
Earlier this year, cryptocurrency exchange Coinbase made headlines by becoming the first digital asset firm to join the S&P 500, lending new legitimacy to the financial technology sector in the United States.