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Reading: Truist Struggles to Meet Merger Promises Six Years After BB&T and SunTrust Deal
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Truist Struggles to Meet Merger Promises Six Years After BB&T and SunTrust Deal

News Desk
Last updated: December 28, 2025 7:34 pm
News Desk
Published: December 28, 2025
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In 2019, the banking landscape underwent a significant transformation with the merger of two prominent regional banks, BB&T and SunTrust, leading to the creation of Truist. Described as one of the largest “mergers of equals” in years, this union aimed to establish a robust new entity that would capitalize on the strengths of both banks. However, more than six years later, Truist has faced challenges that have impacted its performance and investor confidence.

At the heart of the merger was a promise of enhanced efficiency and returns, with expectations that combining assets—both banks holding approximately $200 billion to $230 billion—would yield immediate benefits. BB&T, as the technical buyer, projected an accretive impact on its tangible book value (TBV) per share of 6%. Truist also claimed it would achieve an efficiency ratio of 51%, indicating a strong control over expenses relative to revenue, and a return on tangible common equity (ROTCE) of 22%.

Despite these optimistic projections, Truist has struggled to meet its targets. In its most recent quarter, the adjusted efficiency ratio was reported at 55.7%, significantly higher than the promised 51%. Additionally, the ROTCE stood at just 13.6%. These disappointing figures stemmed from unexpected technology integration costs and various operational challenges that led to customer dissatisfaction.

Such difficulties highlight the inherent complications associated with mergers and acquisitions, especially in the banking sector. Investors often express skepticism about these transactions, as they can lead to the erosion of tangible book value, necessitating a lengthy recovery process through improved earnings. Moreover, the integration of differing corporate cultures, regulatory hurdles, and the complexities of merging legacy technology systems introduce additional layers of risk.

Amidst these challenges, analysts suggest that there may be more lucrative investment opportunities elsewhere. Bank of America has emerged as a compelling alternative in the current banking environment. As the second-largest bank in the United States, it boasts a strong retail deposit base and a comprehensive array of financial services, including commercial lending and wealth management.

While Bank of America may trade at a higher price-to-tangible book value compared to Truist, this premium is justified by its recent financial performance. The bank reported a ROTCE exceeding 15.4%, demonstrating its effective management and profitability. Furthermore, despite past missteps—such as purchasing low-yield bonds during the pandemic—Bank of America is expected to stabilize its tangible book value as these assets mature and as interest rates rise.

Looking ahead, the bank stands poised to capitalize on anticipated regulatory changes that might reduce capital and liquidity requirements, allowing for more aggressive lending and potential shareholder returns. With a solid dividend yield of about 2%, Bank of America’s prospects appear bright, particularly as investor sentiments shift following Truist’s mixed performance post-merger.

In conclusion, as Truist grapples with integration challenges and investor dissatisfaction, the spotlight turns to Bank of America as a strong contender for those seeking value in the banking sector. The future remains uncertain for Truist, with the need to rebuild lost shareholder value and navigate the complexities inherent in its merger.

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