In a significant shift aimed at reviving its business strategy, Vaycaychella, Inc. has announced plans to change its name to Great Estate Blockchains, Inc. This rebranding aligns with the company’s renewed cryptocurrency strategy focused on monetizing the intangible assets associated with historic landmarks, which represent a vast market estimated to be worth anywhere from tens of billions to potentially a trillion dollars.
Jason Armstrong, the CEO of Vaycaychella, elaborated on the enormous potential of these assets, highlighting that there are approximately 1.5 million properties listed as historic landmarks on the National Register, with potentially ten times that number on state and local registers. Each property may carry an intangible value ranging from tens of thousands to several million dollars. Armstrong estimated that if the average intangible value of a National Register historic landmark is around $100,000, the total potential value of these assets could exceed one hundred billion dollars.
Typically, prominent historic landmarks can generate revenue through tourism and various franchising avenues, such as the sale of books, videos, and souvenirs. However, many lesser-known landmarks have historically struggled to capitalize on their intangible value, often remaining under-monetized or entirely overlooked.
Over the past two years, Vaycaychella’s management has been collaborating with partners and potential investors to devise a business model that integrates a cryptocurrency strategy with short-term rental initiatives. “We have always been pioneers in exploring how to incorporate cryptocurrency strategies into everyday business,” said Armstrong. The company’s prior acquisition of Definancial, Inc., a technology firm specializing in cryptocurrency exchange solutions, has positioned it well to explore this innovative approach further.
Armstrong indicated that the company plans to launch crypto-based Non-fungible Tokens (NFTs), leveraging newly acquired rights to a historic landmark property valued at $2.5 million. This strategic initiative marks a new era for the company as it looks to monetize historic properties in a novel way.
Beyond the name change, Great Estate Blockchains, Inc. is actively expanding its portfolio. The company is currently under contract to renovate and manage the iconic Rufus Rose house, a significant historical site located in downtown Atlanta. It is also in negotiations to acquire the intangible rights for another notable historic property in New York City, further underscoring its commitment to tapping into this underserved market.
The announcement is accompanied by a disclaimer emphasizing forward-looking statements regarding the company’s future operations, which involve inherent risks and uncertainties. Stakeholders are warned that various factors could influence the expected outcomes related to sales, contract performance, and overall business strategy.
For more information, interested parties can reach out to the company through their listed contact email.

