The highly anticipated X Games event is set to take over Cal Expo in Sacramento, California, this weekend, drawing together a significant lineup of brand partners.
Running from June 26th to 28th, the MoonPay X Games Sacramento 2026 will mark the launch of the new X Games League, a dynamic team-based competition format featuring nearly 100 elite athletes from Skateboard, BMX, and Moto X disciplines. Over the course of the three-day event, spectators can look forward to 18 medal events showcasing the incredible talents of both individual and team competitors.
MoonPay steps in as the title sponsor for the event, gaining exclusive rights over the Men’s and Women’s Skateboard Vert ramp. Meanwhile, Monster Energy returns as a Founding Partner for the XGL, linking its name with the Skateboard Street competition. Stake, an online sports betting platform, joins the roster as the Global Sports Betting Partner of the XGL, adding an exciting layer of engagement for fans.
Longstanding partners such as Google Cloud will be contributing as the Official Cloud and AI Partner, focusing on integrating advanced data insights into the live broadcast experience. Amazon returns as the exclusive Online Retail Partner for the official X Games brand store, ensuring fans have access to merchandise throughout the competition. In addition to those brands, alcohol companies High Noon, 805 Beer, Pacifico Beer, and Kraken Rum are also back as official partners.
Notably, several new names will also feature on the partner list. MetaMask has been designated as the Official Crypto Wallet, while Bobcat is tasked with constructing the Moto and BMX courses as the Official Equipment Provider. Sambazon joins the group as the Official Açaí Partner, adding a refreshing touch to the event.
Aside from the competitions, attendees can expect a host of activations at X Fest. Highlighted activities include drift karts, a freestyle trampoline zone, a wake jam with pro wake skaters and wakeboarders, a thrilling jet ski stunt show, and a lowrider car display presented by the Sacramento LowRider Commission.
Music enthusiasts will enjoy live performances from popular artists like Kaskade, Mustard, and Subtronics throughout the weekend. Enthusiasts can catch the coverage starting Friday, June 26th, with over 13 hours of live programming broadcasting across ABC, ESPN, and the ESPN app. Fans can also stream the event on platforms such as Roku, Kick, and DAZN, ensuring comprehensive access to the action-packed festivities and competitions.
