In a significant development for Bitcoin enthusiasts, Fold, a financial services company focused on cryptocurrency, has announced its collaboration with Stripe and Visa to launch the Fold Bitcoin Credit Card™. This innovative product aims to simplify the process of accumulating Bitcoin through everyday purchases, presenting a user-friendly alternative to the complexities often associated with cryptocurrency transactions.
The partnership leverages Stripe’s robust infrastructure alongside Visa’s extensive global payments network, ensuring a combination of scalability, reliability, and enhanced security. What sets the Fold Bitcoin Credit Card apart is its unique rewards system that exclusively awards Bitcoin. This ‘Bitcoin-only’ rewards card, slated for release later this year, promises users the opportunity to earn up to 3.5% back in Bitcoin on all purchases. Specifically, users will receive an immediate 2% back, along with an additional 1.5% if they choose to pay off their balance via a Fold Checking Account.
Further enhancing its appeal, cardholders can also earn as much as 10% back when shopping at popular retailers such as Amazon, Target, Home Depot, Starbucks, and Uber, through the Fold rewards network. This contrasts with many existing crypto-linked rewards cards that often rely on complex systems involving different tokens and staking tiers; Fold is positioning its offering as straight-forward and transparent.
Fold initially revealed plans for its credit card in February 2025. From a consumer standpoint, this card could significantly lower barriers to Bitcoin accumulation. Instead of facing the challenges of exchanges, wallets, and private keys, users can earn Bitcoin in a passive manner as they engage in everyday spending. The philosophy driving this initiative, described as “earn first, learn later,” has already demonstrated success in attracting newcomers to the world of Bitcoin, and the simplicity of the card might catalyze even greater adoption.
Will Reeves, CEO and founder of Fold, expressed confidence in the product, stating that it delivers “clear and compelling value,” making Bitcoin accessible to a wider audience. He emphasized that while the card is designed for Bitcoin novices, it also maintains the level of transparency and control that seasoned users expect.
For Fold, this partnership marks a significant milestone after years of effort to integrate Bitcoin into mainstream finance. The company gained initial traction with its Bitcoin rewards debit card, gift card offerings, and shopping application. Now, armed with the backing of Stripe and Visa, Fold is poised to bring Bitcoin rewards to an even larger marketplace.
Industry leaders have shared their enthusiasm for Fold’s forthcoming product. Sateesh Kumar Srinivasan, Head of Money Management Product at Stripe, praised the initiative, noting that their new consumer Issuing product was specifically designed to empower companies like Fold to launch new offerings without the complexities of managing their own programs. Cuy Sheffield, Visa’s Head of Crypto, discussed the initiative as part of a broader trend, asserting that Fold’s Bitcoin rewards combined with Visa’s security and scale provide consumers with a reliable and straightforward way to earn Bitcoin through regular shopping.
With a growing interest in cryptocurrency and an increasing number of consumers open to adopting Bitcoin, Fold’s new credit card could represent a pivotal moment for mainstream cryptocurrency adoption. Should the card find success in the market, it could herald an era where earning and saving Bitcoin becomes as routine as conducting everyday transactions such as grocery shopping or hailing a ride.
