SAN SALVADOR, El Salvador — Recent data from Bitget Wallet reveals a remarkable surge in the daily trading volume of prediction markets, reaching unprecedented levels in June. This spike is attributed largely to the ongoing excitement surrounding the World Cup, positioning prediction markets as increasingly significant players in the realm of cryptocurrency.
A comprehensive 90-day analysis involving 857,000 active users on Polymarket, a leading prediction market platform, shows that 60% of these participants had no previous on-chain trading experience before engaging with prediction markets. This suggests that the platform is not merely redistributing existing crypto users, but is successfully attracting a new demographic of mainstream participants.
As a result, prediction markets are evolving beyond a niche trading category, serving as a primary entry point for new users into the crypto space. Unlike traditional avenues such as decentralized exchanges (DEXs) or decentralized finance (DeFi) protocols, users are now entering on-chain activities through more intuitive application-level interfaces. This shift marks a notable structural change in the onboarding processes within the cryptocurrency ecosystem.
Observations indicate a significant concentration of user engagement within prediction markets. Users deeply involved with Polymarket averaged around 1,194 interactions within the 90-day timeframe, in stark contrast to an average of just 11.9 trades on DEXs. This data underscores that prediction markets are becoming a vital engagement layer rather than merely an ancillary feature in broader crypto usage.
When users do venture into decentralized finance, their activity tends to remain cautious, primarily engaging in stablecoin swaps and transactions involving major cryptocurrencies. Notably, meme coin trading constitutes only about 1% of DEX activity. Moreover, only 6% of users’ DEX activities take place on the Polygon network, where Polymarket operates, indicating that most liquidity is concentrated on Ethereum platforms such as Uniswap.
The findings suggest that prediction markets are not just a new trading category but an application-driven onboarding mechanism. This allows users to address real-world questions and outcomes before eventually interacting with the more complex financial infrastructure behind the scenes.
Alvin Kan, COO of Bitget Wallet, stated, “Prediction markets are increasingly acting as the first meaningful entry point into crypto for users who may never interact with traditional DeFi. What we are seeing is a shift from protocol-led onboarding to application-led onboarding, where users engage with outcomes and interfaces, not blockchain mechanics.”
As users become more involved, they tend to stay within these application ecosystems, driven by event-based experiences—ranging from sports events and political developments to macroeconomic changes—rather than by selecting tokens or providing liquidity.
This trend reflects a larger transformation in how cryptocurrency is accessed and utilized. By allowing users to engage through relatable mental models—essentially asking “what will happen” and “what is the probability”—prediction markets are positioned to become a key scalable consumer onboarding layer in the crypto landscape. In this setup, blockchain technology remains largely invisible, placing focus squarely on real-world outcomes instead of financial complexities.
For more insights, the full report can be found on the Bitget Wallet website, providing deeper analysis and trends in this rapidly evolving sector.
Bitget Wallet, established in 2018, is known for its user-friendly approach, having facilitated over 90 million users globally in managing on-chain finances. Its offerings span over a million tokens across more than 130 blockchains, while also supporting various fiat currencies and localized payment methods. With a commitment to security, the platform employs industry-standard encryption and maintains a substantial user protection fund.
The popularity and functionality of prediction markets emphasize a growing trend where traditional barriers in the cryptocurrency space are being dismantled, paving the way for a new wave of users.
