Pump.fun has broadened its onboarding options for traders by incorporating multiple well-known payment applications, significantly improving access for both newcomers and seasoned crypto enthusiasts. Among the new integrations is Moonpay, a prominent player in the crypto payment space. This initiative is designed to facilitate a smoother entry into trading for users by providing more fiat onboarding options.
Following the integration of Moonpay, users will now have the ability to use popular payment methods such as Revolut, Venmo, Google Pay, and PayPal directly through the Pump.fun app. This move is part of Pump.fun’s strategy to enhance its user experience and increase platform engagement.
With the aim of establishing itself as a leader in global crypto payments, Moonpay is focused on creating a seamless purchasing journey within the Pump.fun app. This will allow users to convert their fiat currency into cryptocurrencies using their preferred payment methods without having to navigate through other channels.
Launched in February 2025, the Pump.fun mobile app provides a range of essential features for its users, enabling them to create memes, buy and sell cryptocurrencies, and manage their portfolios without incurring fees. The addition of new payment options allows users to fund their accounts more efficiently, eliminating the need to purchase crypto from third-party markets.
Ivan Soto-Wright, co-founder and CEO of Moonpay, emphasized the importance of providing creators and communities with direct access to crypto on their terms. Alon Cohen, co-founder of Pump.fun, echoed this sentiment, noting that Moonpay’s integration significantly reduces the friction associated with onramping onto the Solana network, allowing for a more straightforward experience for users.
Despite the promising integrations, the activity on Pump.fun has shown signs of slowdown, particularly in October. While the platform generated a consistent baseline of $2.5 million in daily fees, other key performance metrics experienced a decline. The market downturn affected the PUMP token, which traded at a languishing value near $0.0038, representing a drop of over 43% in the past month as interest in meme trading dwindled.
Token launches also diminished, with around 16,000 tokens created daily, a stark contrast to the previous count of 25,000 to 30,000. New wallet creations have plummeted from over 13,000 during peak reward seasons to just 3,789. Overall, the platform maintains about 62,000 users, but the performance of newly created meme tokens has been underwhelming, with no recent launches achieving valuations surpassing $2 million.
In contrast, during peak seasons, it was not uncommon for tokens to reach valuations of $100 million within days, and some even topped $1 billion, securing listings on major exchanges. Currently, the landscape of meme trading appears to be predominantly constrained to retail users, who are facing challenges in attracting adequate liquidity.
