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Reading: Steak ‘n Shake Launches Bitcoin Treasury and Meal Promotion
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Bitcoin

Steak ‘n Shake Launches Bitcoin Treasury and Meal Promotion

News Desk
Last updated: November 1, 2025 7:47 am
News Desk
Published: November 1, 2025
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American fast-food chain Steak ‘n Shake has recently made headlines by launching a new Bitcoin treasury, funded by sales generated through Bitcoin transactions at its restaurants. In a post shared on X, the company emphasized that all payments received in Bitcoin will be deposited into their strategic Bitcoin reserve. This move has resonated positively within the Bitcoin community, gaining strong support.

In an effort to contribute to the cryptocurrency ecosystem, Steak ‘n Shake announced that it will donate 210 satoshis (approximately $0.23) to OpenSats, a nonprofit organization that supports contributors to Bitcoin Core and promotes open-source Bitcoin development, for every Bitcoin meal sold.

Although Steak ‘n Shake has begun accepting Bitcoin payments across its U.S. locations since May, the company has not revealed how much of its sales are derived from these transactions. This trend is common among other fast food chains that accept Bitcoin, often through third-party services, as they too refrain from disclosing such financial figures.

However, Steak ‘n Shake’s revenue statistics may offer some insights into the potential Bitcoin accumulation. In the second quarter of 2025, the company reported revenues of $69.3 million, marking a 12% increase year-over-year. The chain noted that Bitcoin enthusiasts aided in achieving a 10.7% quarter-on-quarter rise in same-store sales. This positive momentum persisted into the third quarter when same-store sales rose by 15%. Analysis of these figures suggests that the contingent of Bitcoin customers remains small, but it is steadily increasing, which indicates a gradual Bitcoin accumulation trajectory—especially when compared to specialized Bitcoin treasury firms or mining operations.

In addition to financial benefits, Steak ‘n Shake has cited substantial savings in processing fees, reporting approximately 50% savings when customers use Bitcoin as opposed to traditional credit card payments.

Further enhancing its Bitcoin initiative, Steak ‘n Shake has teamed up with Fold to introduce an attractive offer for its customers. When purchasing a “Bitcoin Meal” or “Bitcoin Steakburger,” patrons can receive $5 in Bitcoin by redeeming their receipt in the Fold app. Will Reeves, chairman, founder, and CEO of Fold, expressed excitement about this partnership, stating, “Bitcoin goes mainstream when it starts showing up in everyday life.” He believes that this collaboration is a significant step toward broader adoption, allowing many people to acquire Bitcoin through a simple transaction, such as buying a burger. The promotion is set to be available at approximately 400 locations throughout the United States, showcasing an innovative approach to integrating cryptocurrency into everyday consumer experiences.

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