A Southern California gas station owner is resonating with the frustrations of drivers grappling with soaring fuel prices that are significantly impacting their budgets. Dave Bohorquez, who has managed Valley Center Oil for 16 years, expressed his concerns about the upcoming gas tax increase scheduled for July 1, which is tied to inflation. This hike is set to compound the financial challenges faced by motorists in a state already known for having some of the highest gas prices in the nation.
As of a recent Sunday morning, the average price for gasoline in California was around $5.93 per gallon, a stark contrast to the national average of $4.09, despite minor alleviations in global oil tensions. Bohorquez described the current situation at his station, noting a troubling shift in customer behavior: “We have people coming and literally putting a pile of change on the counter trying to get enough fuel in their vehicle to get to work for the day.”
This increase in customer distress is translating to a negative impact on local business performance. Bohorquez reported a decline in sales ranging from 15 to 20%, while profits have dipped approximately 25 to 30%. He pointed out that typically, the station generates more revenue from convenience store sales, but when customers can barely afford to fill their tanks, the overall sales also suffer.
The gas market itself is characterized by volatility, with rapid fluctuations in wholesale fuel costs driven by uncertainties in global supply chains. “This situation is more difficult to handle because it’s sporadic,” Bohorquez explained. “One day, the news says the strait is open. Wholesale prices fall overnight.” Unfortunately for smaller, family-run gas stations, this unpredictability poses significant challenges.
Bohorquez illustrated the tough reality for small gas stations, stating, “It’s tougher for smaller stations that don’t do as much volume. We can’t drop the prices because of wholesale prices if we’ve got $6,000 in the tank that we paid higher prices for.” He concluded that the difficulty in predicting price trends and managing inventory has made it increasingly challenging for independent operators like himself to keep afloat in the current market climate.


