Swiss hardware wallet manufacturer Tangem has reported a significant surge in revenue for 2025, with earnings exceeding $60 million, effectively more than doubling from the previous year. This impressive growth can be attributed to a combination of increased device sales and heightened in-app engagement among users following their wallet purchases. The company has noted a remarkable 50% rise in monthly active users of its services, reflecting shifting trends in how individuals interact with their cryptocurrencies.
Traditionally seen as storage solutions, crypto wallets are now evolving into essential tools for everyday financial activities. Tangem is embracing this change by promoting an “active self-custody” model that merges the security of cold storage with direct access to decentralized finance (DeFi) opportunities. This innovative approach allows users not only to securely store their assets but also to earn yields, facilitate payments, and engage with on-chain services seamlessly.
Founded in 2017 and based in Zug, Switzerland, Tangem AG specializes in hardware crypto wallets designed in the form of NFC-enabled cards. The company’s offerings are entirely non-custodial, meaning private keys are generated within a secure EAL6+ chip developed in cooperation with Samsung and remain on the device itself. Rather than relying on a conventional seed phrase, Tangem utilizes a multi-card backup system for added security.
Tangem wallets are compatible with over 13,000 tokens spanning more than 70 blockchains, including major cryptocurrencies like Bitcoin and Ethereum. They provide users with the ability to not only store their digital assets but also engage with various DeFi services, staking opportunities, non-fungible tokens (NFTs), and decentralized applications (dApps) through a user-friendly mobile app—eliminating the need for wires or Bluetooth by relying solely on NFC technology.
The company has also expanded its ecosystem, incorporating Aave to facilitate yield generation on stablecoins and launching Tangem Pay, a non-custodial payment feature linked to a Visa card that supports USDC. This strategic expansion highlights Tangem’s commitment to enhancing user experience and financial flexibility.
Additionally, Tangem advocates a hybrid security approach that allows users to start their cryptocurrency journey with a mobile wallet, transitioning to hardware protection as their asset portfolio grows. This model is becoming increasingly appealing as the market trends toward more adaptable and user-friendly self-custody solutions.
In the broader context of the cryptocurrency landscape, while mobile wallets are gaining traction, the importance of desktop wallets remains evident, particularly for traders seeking superior control and enhanced security. Tangem’s ongoing innovations position it at the forefront of a rapidly evolving market, where self-custody is becoming synonymous with convenience and security.
